Getting app downloads and growing your user base is among the most important KPIs for app marketers and publishers. With more than 5.4 million apps listed in the two largest app stores, achieving and holding high app rankings is becoming very challenging. The same source reported that over 2.1 million apps were available in Apple’s App Store in the same period. Why is app store optimization important for app growth?Īccording to Statista, there were 3.3 million apps in Google Play Store by the end of Q1 in 2022. If you are unfamiliar with ASO or are just getting started, you will find here all the information to start ranking your app higher in app stores. In this in-depth and extensive guide, we share all the tips and tricks you need to know to succeed at app store optimization. Typical CTR optimization includes your app name, app title, app icon, app screenshots, and app ratings. To optimize for high CTR, you must convince people to click on your app store listing once they find it. In addition to ranking high in the app store search results, ASO also focuses on click-through rate (CTR).
The major app stores are App Store for iOS and Google Play Store for Android apps.
For the very best iPhone and iPad experience, you're going to want to check out some of the many apps on offer from third parties.App Store Optimization (ASO) is the process of improving app visibility in the app stores, increasing app conversion rates, and getting more downloads. Your iOS devices are capable of much more than the built-in apps might lead you to believe and the App Store is how you unlock their potential. Whether you are on your phone, iPad, Macbook, or even your Apple TV, you can start playing the many games available on Apple Arcade. If you want to explore as many games, puzzles, and exciting apps as you could possibly dream of downloading, you can do that with Apple Arcade.Įxplore our Apple Arcade ultimate guide on how to get started with all the fun apps. (Image credit: iMore) Interested in Apple Arcade games? Under the Cellular Data section, tap on Automatic Downloads to toggle the switch off. How to disable app updates over cellular: Open the Settings app.
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